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“The GEM MBA builds on existing experience to enhance the international career prospects of managers. The highly applied and practical program content from international professors with extensive management and consulting experience boosts student ability, credibility and creativity in all core areas : negotiation skills, finance and accounting, marketing, people management, technology and innovation, law, strategy… To complete the input, you choose your specialization subject for further study while gaining international experience in France or the UK. Finally you complete an applied project and focus on the analysis and recommended solutions to a challenging management issue.We look forward to working with you”.

Phil Eyre, Professor
GEM MBA Program Director

“MBA program is designed for people from 25 to 35, involved in mid-level management positions, who are targeting significant career growth. As a rule, these programs include business specializations (marketing and sales, finance, etc.), as well as general management skills and leadership. Before assuming an executive role in a company, a person should work for a long time in some specific area of company management. Having an MBA specialization in this area helps the participants to perform this work successfully and climb the company ladder faster”

Mikhail Zaytsev, PhD, Professor
Deputy Rector of IBS-RANEPA
Academic Director of International MBA programme GEM

Mike Berry

Digital marketing consultant, trainer, author and thought leader

Course taught:

Strategic management

Overview:

Mike Berry is a highly experienced digital marketing consultant, trainer, author and thought leader who has worked with or for: Procter & Gamble, Capgemini/ Ernst & Young, Tesco, Unilever, Nestlé, Xerox, Ford, Honda, Hyundai, Toyota, Prudential, MTV (Viacom), Nokia, Shell, Marriott and British Airways. He has a broad marketing background with a deep digital specialism. He is an international consultant and keynote speaker.

Education/Professional Qualifications:

B.Sc. (Hons) Mathematics, Imperial College, London University

M.Sc. Economics and Industrial Sociology, Imperial College, London University

IDM Diploma in Digital and Direct Marketing

Fellow of The Institute of Direct Marketing (F IDM)

Author of “The New Integrated Direct Marketing” (Gower)